On April 9 the Digital October center organized a web lecture featuring Kevin Werbach as part of the Knowledge Stream project. Kevin is currently a gamification strategist and the first person to teach the implementation of game theory in non-gaming situations to the American business elite: students at the prestigious Wharton School.
On April 9 the Knowledge Stream project hosted a lecture by Kevin Werbach, an American specialist in the application of game theory in the business and education areas, professor at the University of Pennsylvania Wharton School, business consultant and former IT adviser to the Bill Clinton and Barack Obama administrations.
During the course of the lecture Kevin discussed how to achieve success using gamification and how game theory works in non-gaming situations, all using case study analysis.
He addressed not only problems faced by those new to the subject, but also the further development of professionals already experienced in employing a game-based approach in solving their business, marketing and other issues.
Guests of the event…
Facts about the lecturer:
gamification specialist, LinguaLeo
gamification coach, GameTrek.ru
Culture section editor at Lenta.ru
special guest, development director at Pryaniki
PhD, Professor, RSUH
marketing director, Mosigra
To register for this event, please fill out this form. Information about you will only be available to the organizers of this event, and no one else. Fields marked with an asterisk are mandatory.
To view the broadcast online registration is not required.